The program that this badge (or sticker, if you will) represents has become one of the most sought-after elements in the Ford Dealer experience.
According to Ford, dealers that have the Blue Oval Certification “must meet a stringent set of customer satisfaction criteria including a Voice of the Customer (VOC) Index as well as other sales, service, concern resolution and technology requirements. The program directly benefits Ford customers by measuring, showcasing and rewarding dealers, and their employees, who achieve a high standard of customer satisfaction.”
Perhaps our very first Wordless Wednesday is overly loquacious, but it’s informative nonetheless… right?
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