Picture this: so far in 2011, Ford has sold a total of 167,625 Escape crossovers (compact) and 79,099 Edge utes (midsize), making for a combined compact and midsize crossover total of 246,724 units. Compared to GM’s 186,079 combined sales of the Chevy Equinox and GMC Terrain crossovers, Ford is up by 60,645 vehicles, or 24.58 percent.
The Motrolix Take
Ford’s lead on GM in the hot crossover segment is more than impressive, a feat we attribute to The Blue Oval brand competing with two separate models — the compact Escape and midsize Edge — compared to Chevy’s Equinox and GMC’s Terrain, which aren’t compact nor midsize, but are somewhere between both classes.
As such, it’s great to see Ford competing in a head-on fashion that better caters to customers’ needs — a reality that will become even more effective with the upcoming release of the all-new Escape and Edge, both of which will be much better vehicles than what we have now.
Note: all numbers are for U.S. for January 2011 through August 2011.
|MAKE & MODEL||YTD 2011 SALES|
|FORD VS. GM COMPACT & MIDSIZE CROSSOVERS|
|FORD ESCAPE||FORD EDGE||FORD TOTAL||CHEVY EQUINOX||GMC TERRAIN||GM TOTAL||FORD ADVANTAGE|