The months of October marked the first time ever that Ford was the top-selling manufacturer of plug-in hybrid vehicles, knocking Toyota out of the top spot. In just a little over a year since the introduction of the Ford C-MAX Energi and Ford Fusion Energi plug-in hybrids, The Blue Oval has gone from having zero market share to 34 percent of the market for plug-in hybrid vehicles. In October, Fusion Energi and C-MAX Energi sold a combined 2,179 vehicles, beating out the Toyota Prius plug-in hybrid, which sold 2,095 units in spite of rebates and price reductions. Ford’s results represent a 45 percent increase over the previous record of 1,508 vehicles sold in September.
Features exclusive to Ford’s plug-in hybrid vehicles give them an edge over competing plug-in hybrids, with one such feature being SmartGauge with EcoGuide. The digital gauge cluster shows drivers how electric-only miles can add up very quickly. After a mere six months of ownership, according to Ford, almost 30 percent of all trips are gas-free and powered only by the vehicle’s electric engine, compared to about 20 percent at the beginning of ownership.
Overall industry sales of plug-in hybrid vehicles are up 32 percent from last year, a trend that is expected to continue as prices continue to decrease. As of now, the state of California sells the most plug-in hybrid vehicles by far, but this very well could change in the near future as adoption rates proliferate to the rest of the U.S. and as plug-in stations become more readily-available.