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Ford India Launches Fixed Price Service Program

Having expanded its dealer network in India, Ford Motor Company is also launching a fixed pricing program for scheduled service visits.

Called Happy Pocket Service, services that are part of the new fixed pricing program start at Rs. 2,199 (roughly $38) and are performed with genuine Ford parts, tools, and equipment by Ford-trained technicians. Ford says that the program is among the price leaders for scheduled service and will offer Ford owners incredible value for the money and peace of mind.

Ford customers will have more locations to take advantage of the pricing, with Ford India inaugurating two new Quick Lane Service centers in Nashik and Kochi. With the new locations, Ford is focusing on service customer experience, convenience, and satisfaction, as the Quick Lane locations aim to considerably reduce wait times during service, as well as provide added convenience with extended operating hours on workdays and Saturdays.

“By opening new dealerships and service facilities to offering affordable spares and innovative after-sales service initiatives like Happy Pocket service, we are committed to go further in enhancing the ownership experience and offer peace of mind and convenience to our customers in the region,” said Nigel Harris, president, Ford India.

News editor focusing on business, financial, and sales coverage who loves anything on wheels, especially if it's fast.

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