When Ford Motor Company introduced the 2015 Ford F-150 pickup and Lincoln MKC this year, things went smoothly. This is due to changes FoMoCo made in its roll-outs after clumsy introductions with the Ford Fusion and Lincoln MKZ.
Speaking to Automotive News, Ford CEO Mark Fields said, “Previously, we had some very compressed acceleration curves for new platform and new product” and new workers. “We had some issues with the Fusion and MKZ launches in Hermosillo, [Mexico].” Ford recognized the problems and “set limits” so it would not have “an excessive amount of vehicles you’ve produced that ultimately you’re going to have to rework.”
For the MKZ’s introduction in 2012, Ford was forced to ship hundreds of brand-new MKZs from Hermosillo to Michigan due to quality glitches. After inspecting and repairing the vehicles, Ford decided to work more closely with suppliers and bring them into the launch process earlier. Additionally, they were brought into the factory to review the vehicles and bring up any issues.