The Ford Fiesta was the best-selling small car in Europe in 2014, accounting for 308,999 sales throughout the year in the region. The results make the subcompact (B-segment) Fiesta, which is based Ford’s global B vehicle architecture, the top-selling small car in Europe for the third year in a row.
According to Ford, a popular configuration is the Fiesta with the 1.0-liter three-cylinder EcoBoost petrol (gasoline) engine. The minuscule yet capable motor was once again named International Engine of the Year in 2014, the third year in a row that it has received the honor.
“Cutting-edge styling and advanced technology are the keys to Fiesta’s continued popularity and models like the distinctive, two-tone Red and Black Editions with the new 140 PS 1.0-litre EcoBoost engine continue to keep Fiesta ahead of the pack,” said Roelant de Waard, vice president, Marketing, Sales & Service, Ford of Europe.
Growing demand for the Ford Fiesta has prompted The Blue Oval to increase production of the vehicle at its assembly plant in Cologne, Germany. In February, the automaker increased Fiesta production at the plant by 300 units a day to 1,850 vehicles, while adding six additional weekend shifts in January and February.
To note, Ford’s claim of the Fiesta being the best-selling small car is based on information provided by Ford consulting service JATO Consult on figures provided from 30 European countries.
To commemmorate the occasion in a fun way, Ford made this football (soccer) inspired video.