As Porsche AG pursues the goal of surpassing 200,000 unit sales per annum in the near future, it may well be the case that the marque’s existing facilities aren’t quite enough to sustain such growth.
As such, Reuters reports that a Porsche investment of €1.1 billion ($1.2 billion US) has just been announced. That sum will be spent over the coming years through 2020, adding a new engine plant and body shop to the automaker’s principal factory in Zuffenhausen, and updating the R&D facility in Weissach and sales center in Ludwigsburg.
The latter two facilities lie close to the marque’s Zuffenhausen birthplace, in the southwestern state of Baden-Württemberg.
The Porsche investment earmarked for Zuffenhausen’s announced engine plant and body shop are partly to allow the automaker to take over production of the Cayman models from Volkswagen, according to Reuters. Porsche is also planning on adding a seventh model to its lineup by 2020; our own gut tells us this might end up being the rumored “Pajun” (Panamera Junior), or possibly even an EV.
“Porsche is facing great challenges like all carmakers,” like improving fuel-efficiency and “digitalization,” said Porsche CEO Matthias Müller. “That’s why we examine and improve all processes and set the future course in time.”