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Motrolix

Ford Motor Company U.S. Sales Up 3 Percent To 244,167 Units In March 2014: By The Numbers

Ford and Lincoln dealers delivered 244,167 vehicles in March 2014 in the United States — a 3 percent year-over-year increase. Notably, retail sales came in at 166,030, representing the best March results in eight years.

“March sales turned noticeably higher mid-month and finished strong,” said John Felice, Ford vice president, U.S. marketing, sales and service. “Fusion set an all-time record in March, as overall retail sales in the West continued to expand at the fastest rate in the nation – including California being up 32 percent. F-Series also had a very strong month, as did Lincoln MKZ.”

March sales highlights (vs. March 2013):

  • Ford Fusion sales were up 8 percent to 32,963 units, setting an all-time monthly record since the vehicle was introduced in 2005. The U.S. Western Region continues to drive Fusion retail sales higher, including a 22 percent increase in March.
  • Ford F-Series surpassed the 70,000-vehicle sales mark with 70,940 trucks sold. During the last seven years, F-Series has surpassed the monthly 70,000 truck mark only four times. March marks F-Series’ highest March sales volume since 2008.
  • Lincoln MKZ sales of 4,052 vehicles are up 72 percent, setting an all-time monthly sales record. The strong performance of MKZ drove overall Lincoln sales to a 31 percent increase in March, the sixth straight month of sales gains.
  • During the last six months, Lincoln has increased sales 27 percent with 43,445 vehicles sold

March 2014 - USA - Ford Brand

MODELYOY MONTHLY CHANGE20142013YOY YTD CHANGEYTD 2014YTD 2013
FORD TOTAL+2.56235,198229,335-3.68561,155582,584
FIESTA-2.026,5926,728-2.6815,59816,028
FOCUS-3.8323,97424,929-16.1551,90361,898
C-MAX-39.112,2953,769-42.485,5669677
FUSION+8.8532,96330,284-3.777,57880,558
TAURUS-18.765,6897,003-27.5312,30916,984
POLICE INTERCEPTOR SEDAN-4.21887926-7.042,2852,458
MUSTANG+21.039,3057,688+13.1419,59617,320
ESCAPE-0.8128,70128,934-2.371,30572,983
EDGE+5.1112,86212,237+5.433,23831,534
FLEX+15.272,4982,167+12.536,1265,444
EXPLORER+1.3817,75117,509-12.9142,36848,649
POLICE INTERCEPTOR UTILITY+45.231,5831,090+45.213,7002,548
EXPEDITION+21.173,7203,070+9.68,6897,928
F-SERIES+5.0870,94067,513+2.67173,358168,843
E-SERIES+2.8811,64211,316-0.1227,60727,639
TRANSIT CONNECT-16.663,0463,655-28.737,43110,426
HEAVY TRUCKS+45.07750517+49.852,4981,667

March 2014 - USA - Lincoln

MODELYOY MONTHLY CHANGE20142013YOY YTD CHANGEYTD 2014YTD 2013
LINCOLN TOTAL+31.418,9696,825+35.8821,60315,899
MKZ+71.694,0522,360+145.299,2183,758
MKS+11.91,034924-11.432,4402,755
MKX+9.642,5812,354+17.067,1016,066
MKT-2.63556571-14.071,2831,493
NAVIGATOR+21.1746616-14.561,5611,827

March 2014 - USA - FoMoCo

BRANDYOY MONTHLY CHANGE20142013YOY YTD CHANGEYTD 2014YTD 2013
FOMOCO TOTAL+3.39244,167236,160-2.63582,758598,483
FORD+2.56235,198229,335-3.68561,155582,584
LINCOLN+31.418,9696,825+35.8821,60315,899

News editor focusing on business, financial, and sales coverage who loves anything on wheels, especially if it's fast.

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