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Lamborghini Asterion Won’t Reach Production, Company CEO Says

All eyes were on Lamborghini when they rolled out their Asterion concept at the Paris Motor Show last year, but despite the overwhelming amount of attention and publicity the car got, company CEO Stephan Winkelmann says it won’t reach production.

Speaking to Car and Driver ahead of New York International Auto Show last week, Winkelmann said the automaker only produced the Asterion as a “technological demonstrator,” and never intended to put it into production.

“We wanted to showcase what would happen if today we needed to adapt to regulations that are coming up. Therefore, it was a just a technology demonstrator, there is no plan to do it,” he said.

Lamborghini says they simply wanted to get the automotive media’s feedback on the Asterion, along with fans of the brand and customers. They concluded that the technology and innovation behind the model is great, but they won’t produce a hybrid supercar until it’s absolutely necessary. The automaker sold just over 2,000 cars last year, and considering the majority of owners only driver their Lambos short distances, the company does not have a big impact on the world’s C02 emissions.

“There is nothing which is matching a naturally aspirated engine like the V-12. But there might be a time when we discover that there is a different thing which is better what we have today. And then we are ready to change. But this must be the innovation telling us and not the one-round CO2 emissions plan [by governments],” Winkelmann said.

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