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Motrolix

BMW Group U.S. Sales Up 3.2 Percent To 29,805 Units In September 2014: By The Numbers

BMW and MINI dealers delivered 29,805 new vehicles in the United States in September 2014, representing a 3.2 percent increase on a year-over-year basis. Year-to-date, the BMW Group (BMW and MINI combined) is up 5.18 percent on sales of 275,779 units in the first nine months of 2014 compared to 262,200 in the same period in 2013.

Sales of the BMW brand have set a new record, growing 8.56 percent to 25,586 units, while those of MINI declined 20.49 percent to 4,219 units — both on an annual basis. Year-to-date, the BMW brand is up 11.3 percent on sales of 236,591 units compared to 212,565 sold in the first nine months of 2013, while the MINI brand is down 21 percent to 39,188 units.

“After such a strong August, to set a new September sales record for BMW is a great accomplishment and emphasizes the importance of our new models to the company’s sales success,” said Ludwig Willisch, President and CEO, BMW of North America. “I am especially pleased to see dealer deliveries of the spectacular i8 hybrid now underway as we enter the very important fourth quarter of the year.”

September sales highlights (vs. September 2013, unless otherwise noted):

  • The BMW i3 was responsible for an impressive 1,022 deliveries, while the i8 sold 58 units
  • Sales of the 3/4 Series grew 50 percent to 12,814 units
  • The 1/2 Series grew 58 percent to 740 units
  • The only other BMW vehicles to post year-over-year sales growth were the Z4 and X3, with the former selling 170 units (up 4.29 percent) and the latter selling 1,808 units (up 14 percent)
  • Sales of BMW used vehicles (including certified pre-owned and pre-owned) increased 8.4 percent to 15,042 vehicles compared to the 13,877 vehicles sold in September 2013. Year-to-date, BMW used vehicles (including certified pre-owned and pre-owned) are up 12.9 percent on sales of 149,183 compared to 132,136 sold in the first nine months of 2013.
  • Sales of MINI used automobiles (including MINI NEXT certified pre-owned and pre-owned) increased 20.5 percent to 2,050 units from the 1,701 sold in September 2013. Year-to-date, MINI used automobiles (including MINI NEXT certified pre-owned) are up 17.8 percent to 19,065 units from the 16,181 automobiles sold in the first nine months of 2013.

September 2014 - USA - BMW

MODELYOY MONTHLY % CHANGESEPTEMBER 2014SEPTEMBER 2013YOY YTD % CHANGEYTD 2014YTD 2013
BMW TOTAL+8.5625,58623,568+11.3236,591212,565
i3*1,0220*3,1040
i8*580*670
1/2 SERIES+58.12740468+8.365,3034,894
3/4 SERIES+50.5412,8148,512+21.2194,44577,921
Z4+4.29170163-17.21,6171,953
5 SERIES-60.631,4073,574+1.2639,16838,681
6 SERIES-30.02450643-5.676,6357,034
7 SERIES-72.144801,723-26.936,2648,573
X1-0.221,8401,844-14.2815,72818,348
X3+14.431,8081,580+35.5527,19820,065
X4*3800*1,0430
X5-5.764,3984,667+5.5733,02131,280
X6-95.1819394-21.442,9983,816

September 2014 - USA - MINI

MODELYOY MONTHLY % CHANGESEPTEMBER 2014SEPTEMBER 2013YOY YTD % CHANGEYTD 2014YTD 2013
MINI TOTAL-20.494,2195,306-21.0539,18849,635
COOPER CLUBMAN / COOPER S CLUBMAN-34.91220338-26.012,5893,499
COOPER HARDTOP / COOPER S HARDTOP-37.511,1181,789-36.513,05220,553
COOPER CONVERTIBLE / COOPER S CONVERTIBLE-14.4416486-21.512,8753,663
COUPE-76.21157660-62.28472,241
ROADSTER-43.53205363-50.291,2022,418
COUNTRYMAN+60.21,9081,191+9.817,12415,596
PACEMAN-59.29195479-9.971,4991,665

September 2014 - USA - BMW Group

MODELYOY MONTHLY % CHANGESEPTEMBER 2014SEPTEMBER 2013YOY YTD % CHANGEYTD 2014YTD 2013
BMW GROUP TOTAL+3.2229,80528,874+5.18275,779262,200
BMW BRAND+8.5625,58623,568+11.3236,591212,565
MINI BRAND-20.494,2195,306-21.0539,18849,635

News editor focusing on business, financial, and sales coverage who loves anything on wheels, especially if it's fast.

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