We’ve recently learned from The San Francisco Chronicle that Tesla CEO Elon Musk attended a secret meeting at Apple’s HQ in Cuppertino, CA last Spring. Adrian Perica, head of mergers and acquisitions for Apple, and possibly Tim Cook, the tech giant’s CEO, were supposedly in attendance. While the original source of this information remains anonymous and neither company is providing comment, it does bring forth some interesting possibilities for the automotive world.
Rumors are quickly spreading that Apple will acquire Tesla, but knowing Musk it seems unlikely that he would relinquish control of his company so soon. This also isn’t the first time we’ve heard speculation about Tesla being bought out. (Remember just a few months ago when it was suggested that General Motors purchase Tesla?)
It is possible that instead, some sort of partnership may emerge. Tesla already features an enormous touch screen in its Model S, so perhaps we’ll see iPads integrated into its upcoming Model X crossover. It is also probable that the two are working together on some sort of advanced battery technology. And let’s also not forget Tesla’s history of luring in former Apple employees (George Blackenship, credited with Tesla’s pristine company-owned storefronts, and most recently Kristin Paget to perform “security-related tasks” for the automaker).
We’ll report more details if and as they emerge, but hardware integration, battery partnership or full on acquisition, we’re hopeful that whatever this secret meeting was about that Tesla Motors continues advancing what matters most: its cars.