McLaren’s new 570S supercar is an enticing package. You get a similar engine and the same carbon tub as the insane P1 hypercar, however it starts at $184, 900, just two grand more than a Porshe 911 Turbo S. You also get the head-turning looks and surprise-your-friends performance of a more expensive car without breaking the bank too badly.
The 570S is such a draw for consumers that Ferrari has said it will produce a similar sub $200,000 car by 2019. Lamborghini is usually seen as the Scuderia’s main competitor, so will they fall victim to what is quickly becoming the next big trend? Company CEO Stephan Winkelmann says it’s not on the cards, but he’s keeping an open mind.
“I learned one thing in the automotive industry to say ‘never say never,’ and it’s clear the small segment is very competitive,” Winkelmann told Car and Driver in New York City last week. “This means that all is pretty much the same as in other segments where you sell hundreds of thousands of cars a year, so there is a price positioning, everything is understandable and foreseeable and based on figures and comparison.”
Don’t start crossing your fingers for a cheaper entry-level Lamborghini, just yet, though. Right now, the automaker’s strategy is “based on two models, a V-10 and a V-12 car,” Winkelmann said, and it’s looking like its going to stay that way.
“At the time, we are not planning to do something like this. When we speak about derivatives inside the models then there might be, here and there, some opportunities. But basically, we’re not planning to do a new car for this level.”