We already know that Volkswagen is “the people’s car” company, but how much can the automaker really contribute to easing the day-to-day lives of ordinary people?
In theory, quite a lot, actually. That much is evident from this rather wild video from the automaker’s Achtung! ad agency, which shows a Volkswagen stroller prototype, boasting automotive technologies like automatic braking and adaptive cruise control (or “follow” control, as it were).
According to website Adweek, the story is this: one of Volkswagen’s recent ads in the Netherlands jokingly posited the idea of automatic braking on a baby stroller. The post’s top comment on Facebook suggested that the auto-braking baby stroller was actually a very good idea.
And so, the Volkswagen stroller was born.
From there, adaptive cruise control seemed like another logical addition for the advanced Volkswagen stroller prototype, so the automaker borrowed the necessary sensors from a Golf, and incorporated motorized stroller wheels. The result is quite comical, and yet surely something that any parent would love to get their hands on.
We have only one question: when can we expect a sporty, GTI-badged Volkswagen Stroller?