Bugatti Launches Lifestyle Collection For Quite A Pretty Penny

The Bugatti Veyron is a status symbol. It may be the fastest production vehicle, but it’s something someone owns when they want to proudly proclaim “Yes, I can afford it.” Surely you need a blue sport coat and handbag to compliment your investment, right?

Ah, but you wouldn’t be caught dead sporting some coat from the local Macy’s. No, you’re past that. Enter Bugatti’s Lifestyle Collection. A partnership between the brand and Parmigiani Fleurier to bring customers some of the finest crafted luxury clothing pieces your countless stacks of money can buy.

Perhaps the only thing linking the clothing pieces to the actual brand (besides the Bugatti B on select items) is the use of the iconic horseshoe framed radiator. Besides that, add these things to the list of status symbols. For example, interested in the Bugatti crocodile handbag? That will be $49,260, please. Your Black Card will handle the rest.

The Bugatti clothing line looks to enhance owners’ individuality, and with high prices comes very high quality. Rare leathers, fabrics and state of the art boutiques in London, Tokyo, Dubai and Doha are all apart of the the Bugatti lifestyle experience.

So, if you are a die-hard Bugatti aficionado, we may have discovered your entire holiday wishlist. Besides perhaps, a Bugatti Veyron itself.

Sean is a staff writer for GM Authority and Motrolix. When's he's not busy taking in local automotive culture, he's probably detailing his car.

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